Build Growth Systems That Scale

I work hands-on with early-stage teams to build and deploy growth systems, AI workflows, and infrastructure that drive exponential results.

Explore Services
Matias Honorato

Hi, I'm Matias.

Full-stack growth leader and operator with 10+ years of scaling tech companies across B2B SaaS, Fintech, and Web3.

Today, I work with early-stage companies to set up their growth and AI infrastructure and build exceptional teams.

10+ years of experience driving growth in early-stage companies.

ARR Growth at Thatch 12,000% 9,000% 6,000% 3,000% 1,000% 0% START Oct '23 Mar '24 Jul '24 Dec '24 Jun '25 Oct '25 Dec '25 3,900% 11,900%

Joined as the first growth hire. In two years, we increased ARR from nearly zero to tens of millions, with thousands of companies and tens of thousands of employees now using Thatch. In these two years we raised a Series A and Series B from top-tier VCs. I hired and led a team of six in product growth, growth engineering, content marketing, lifecycle, and engagement.

Monthly Transactions at Axelar 140K 100K 70K 40K 20K 0 START Jul '22 Oct '22 Jan '23 Apr '23 Jun '23 Aug '23 133K

Led the growth marketing strategy and execution, directly contributing to increasing the transfer volume of the network to $6.5B+, growing the number of transactions to +100K/mo.

$100M+ VC Investment Raised
0 → 8-Fig ARR Growth
10,000s Active Members

Joined as the second growth hire to help scale the company from a couple of hundred members to tens of thousands of active users, with revenue growing to a double-digit million figure ARR.

Owned and managed all Tally's organic growth strategy and team, as well as our Google Ads budgets, growth infrastructure and attribution systems.

~100% Qualified Accounts Growth
~200% Loan Origination Growth

Drove significant improvements in SEO strategy, organic and paid channels performance, directly contributing to major growth in new qualified accounts and loan origination volume.

Growth services that compound your results.

I help early-stage companies build the infrastructure, systems, and teams needed to drive acquisition, activation, retention, and monetization.

01

Growth Strategy & Roadmap

Derive actionable insights from qualitative and quantitative data to set a growth strategy, identifying key metrics, channels, and tactics at a marketing and product level.

  • Go-to-Market strategies
  • Product-Led Growth
  • Lifecycle Marketing
02

Growth Infrastructure & Tooling

Establish a robust growth infrastructure with the right tools and processes for data analytics, experimentation, and automation.

  • Data Analytics & Attribution
  • Experimentation systems
  • Marketing automation
03

AI Growth Workflows

Design and implement AI-powered automation workflows that eliminate manual work, accelerate execution, and scale your growth operations.

  • Workflows & automations
  • Custom AI agents
  • AEO optimization
04

Team Building & Coaching

Evaluate existing team dynamics, identify strengths and gaps to build a formidable growth unit through hiring and mentoring.

  • Team assessment
  • Hiring strategy
  • Mentoring & coaching

Flexible ways to work together.

Monthly Retainer

Ongoing strategic partnership with dedicated hours each week.

  • 1 - 5 hours / week
  • Minimum 1 month
  • Weekly syncs
Most Popular

Project-Based

Defined scope with clear deliverables and milestones.

  • Per project basis
  • 1 - 3 month timeline
  • Fixed deliverables

Fractional Role

Embedded leadership supports team building, development, and direct execution.

  • 1 - 3 days / week
  • Minimum 6 months
  • Embedded in your team

Thoughts on growth, strategy, and building teams.

Ready to deploy growth infrastructure that scales?

Let's discuss hands-on implementation strategies, tooling, and processes that compound your results.